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Eye On Asia

A collection of insights from our Local Experts throughout the region

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COVID-19 Consumer Behavior Homebody Economy Editor's Pick

China's Homebody Economy | Eye on Asia

The spread of the novel coronavirus has pushed for calls of social distancing among the global popul...

Asia Consumer Trends COVID-19 Retail E-commerce Consumer Behavior Editor's Pick

4 Major Effects of the COVID-19 Pandemic on Asian Consumers | Ey...

The COVID-19 pandemic has wrought havoc on a global scale, halting industries, commerce, and human m...

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South Korea E-commerce Consumer Behavior South Korea’s Rising Sleep Debt | Eye on Asia South Korea has become one of the most sleep-deprived nations, causing a massive toll on its populat...
South Korea Media Eye On Asia Webtoons The Global Appeal of Korean Webtoons | EYE ON ASIA We've previously discussed the emerging global success of the Korean animation industry, which had i...
South Korea Trends K-Pop Southeast Asian [Infographic] Asia Research Poll: Which K-pop idol group... The pandemic may have put different industries to a grinding halt, but it did not stop South Korea's...
China Japan South Korea household type Single-household The Rise of the Single-Household In East Asia | Eye on A... Economic development brings about radical changes in different countries, and more often than not, p...
South Korea Animation Aeni The Korean Animation Industry in the Global Stage | Eye ... Content developed and released in South Korea, known as K-content, is reaching out to a wider audien...
South Korea K-Pop Music The Power of K-Pop Groups in Endorsement Deals | Eye on ... Since its beginning in the late ‘90s, the global impact of Hallyu, or Korean Wave of pop culture, ha...
South Korea hiking South Korea's Love for Hiking | Eye on Asia After more than a year in quarantine, a lot of us may find ourselves in desperate need of a change i...
South Korea voice assistant car AI Springsights: The Rise of Car Voice Assistant Technology... We now live in the age of the Internet of Things, where everyday objects like refrigerators and gara...
South Korea COVID-19 Chuseok How Koreans are Celebrating Their Thanksgiving in the Mi... Autumn marks the the biggest traditional holidays in South Korea – Chuseok. Although Chuseok falls o...
Korea South Korea Valentine's Day White Day Black Day The Love Holidays of South Korea | Eye on Asia   South Korea celebrates Valentine's Day in quite a different way compared to other countries. In fa...
South Korea Gaming Editor's Pick Gaming in South Korea | Eye on Asia Digital gaming is a big part of South Korean culture. Millions of people from various age groups spe...
Online Research Panels South Korea All About dataSpring's Korea Research Panels | EYE ON AS... Introduction dataSpring launched its Korea research panels website, PanelNow, in March 2010. In this...
South Korea Honbap Solo Dining Honbap: Solo Dining in Korea | Eye on Asia You're walking alone down the busy streets of Seoul. The noontime rush and ensuing foot traffic of o...
Office Introductions South Korea dataSpring’s former Korea Office | EYE ON ASIA dataSpring Korea Office Introduction Research Panel Asia, Korea was founded in March 2010. After reb...
Market Research Online Market Research South Korea Marketing [Video] Table for One? South Korea's 'Lounging' Culture ... South Korea is experiencing an increase in consumers and patrons doing things alone - as opposed to ...
APAC Asian Online Sample China Indonesia South Korea Beauty Hair Care Case Study [Case Study] Shampoo Buyer Behavior in China, South Kore... Beauty is always a trending topic in Asia. Whether it be beauty based mobile applications or the lat...
Mobile South Korea All About Smartphones in South Korea | EYE ON ASIA Landscape of smartphone brands In 2017, South Korea ranked fourth in the world for highest smartphon...
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